What business are you in?
Clothing
Who is your target market?
young people who want to build their personal wear with clothes that are versatile but look experimental
What is your competitive advantage?
Our competitive advantage is having a product that excels in silhouette material and has a clothing format that is not textbook
Who is your competition? Is there a competitor that you admire most? If so, why?
madeforkithandkin, because their brand has a strong character and identity in its concept
If you could communicate a single message about your business, what would it be?
The message that we will convey from this business is that we want people to be proud and not look at experimental trends strangely because experimental trends in clothing might bring a stronger identity and character to be more daring in combining these trends to make them look more unique and eccentric.